Recent Posts

Read about user experience, life hacks, dropping beats, and other musings.
April 2, 2021
UXDX USA 2021 Event Speaker

I've just been announced as a speaker at UXDX USA in June 2021. I will be presenting "How To Leverage User-Centered Design With Agile Methodology". The discussion will focus on a topic from the new book Make Your Customers Dance about understanding your audience and stepping into your user's shoes.  In this session, I will […]

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March 13, 2021
Take the 1% Challenge

How do you learn something new each day? Take the 1% Challenge. Each day, push yourself to spend 10 minutes of your waking day learning something new. Turn a problem into a learning opportunity. As humans, we have a tendency to want to figure out things on our own. As a rule of thumb, after ten […]

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February 24, 2021
UX Matters Book Review - Make Your Customers Dance

Thank you to UX Matters and Ben Woods for the extensive review of the Make Your Customers Dance. In the article, Ben summaries how the book outlines "the importance of user experience while describing its tools and tactics in an accessible way". Mr. Woods continues to highlight that "the bulk of book articulates the user-centered […]

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February 13, 2021
Behind The Scenes Creating Commercials

 How do you create a commercial? Watch this behind the scenes timelapse video of the day of the video shoot. If you have always wanted to know how to do one yourself, below are some of the important steps. Steps to a Video Shoot Create a storyboard - Sketch out the themes of each […]

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February 10, 2021
Using Curiosity to Build Innovative Products

How do you continually push an organization's products forward? The key to user experience is understanding your audience and stepping into your user's shoes. Discover how to apply the mantra, "What just happened? Try imagining what they are doing to create clarifying questions so you can then investigate." I am honored to speak again at […]

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January 14, 2021
Step Into The User's Shoes - Book Commercial

Feeling down? Need to improve your business? You need to make your customer’s dance! Can you believe multiple products get created each year without customer feedback? The only way to build a successful product is to step into the customer’s shoes! How do you do that, you ask? Think about the traditional light bulb. Over […]

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December 30, 2020
The Story Behind The New Book

Ten years ago, I was driving to work when Todd Packer called me and told me to pull over to the side of the road. After I reluctantly did, he said between DJing and Digital Design that I was using the same approach to solve problems. I was filled with emotion because he was right. […]

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December 20, 2020
Inclusive Design

Are you thinking about inclusive design? It is a user-centered design process in which a product, service, or environment is optimized for a specific user with specific needs. Usually that this user has specific needs that are sometimes overseen with other design processes such as visually or hearing impaired users. Ask yourself these questions. When […]

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December 16, 2020
CoolCleveland E-Newsletter Edition - 12.16.20 Spirit

Specials thanks to CoolCleveland for a mention in their e-newsletter edition 12.16.20 Spirit entitled "Local Author Pens Book on How to Deliver a Successful User Experience".  I am a proud northeast Ohioan, and it's an honor to share my love of  DJing and UX to create a common language. Whether you are a DJ, designer, […]

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December 12, 2020
Northeast Ohio User Experience Expert Offers New "Spin" on Product Design with Book Release

[Cleveland, OH] – Marc A. Majers is excited to announce that his second book Make Your Customers Dance - The Key To User Experience Is Knowing Your Audience is available for purchase on Dec. 12, 2020.  "All users rock," says Marc, reflecting on his decades of experience as a DJ and user experience (UX) expert. […]

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Marc A. Majers

User experience expert, author, and DJ that is collaborative in each moment to inspire continual learning and positive feelings
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