Over the years, I've discovered there is a confusion around Customer Experience (CX) and User Experience (UX). The easiest way to think about CX is it's the measurement of interactions with company while UX is the measurement of interactions with products, software, and websites. CX is customer service oriented while UX is customer behavior oriented. […]
How do you create an engaging experience that encourages your audience to stick around? Become a Dancefloor Pro! Discover how treating your digital user experience like DJing a wedding reception will lead to success. Find out some quick tricks and tips that can instantly be applied to your organization's apps today. Watch a presentation from […]
The second annual Better World Day was celebrated on October 18th. at Hyland. The event was kicked off with panel discussion about leveraging accessibility and user experience with representatives from Maltz Museum of Jewish Heritage, Cleveland Sight Center, and Kelvin Smith Library. Then Todd Bertsch of Evolve Creative Group delivered a top notch Keynote packed […]
What is a sketch basket? Why does my organization need one? To inspire and brainstorm new concepts in a collaborative environment. A sketch session a design thinking technique to gather feedback from stakeholders on a project during the inception phase. To encourage participatory design, you give the audience considerations they should think about while they […]
How do you spark innovation at your organization? Build an environment that generates ideas through design thinking and user experience principles. At Hyland, I wanted to get in front of customers and get their feedback on products to bring it back to development to add value and inspire future vision. I discovered quickly that bring […]
Fifteen years ago, I read a book that positively changed my approach to business forever. I discovered "Love is the Killer App" which helps you open up your network, share your knowledge, and be compassionate to others so they can be successful in their careers. The author Tim Sanders is a coach, motivational speaker and […]
Lean UX FunnelSoftware applications and websites fail because they do not incorporate enough customer feedback into their products. You think you know, but do you know you know? There are user experience (UX) tools that when put in action can get your whole team involved in design, allow you to change gears quickly, and gather […]
As the year kicks off, I wrote up a mantra to help keep focus throughout the year. Friends and family first. Do what you like & do well. Quality. Not quantity. Don't sweat it.
Over the years, I often get asked how I stay organized and my common reply is "comprehensive note taking". I created a simple three-column method that I call "meeting sheets"; the methodology allows me to capture notes, action items and relevant terminology that occurs during the meeting. Let's start from the top on how this […]
Guess what? If you are visiting Cleveland, Ohio, here are some facts that may surprise you. Potato chips were first mass-produced in Cleveland NASA has a large research facility in Cleveland Cleveland was the first city in the world to be fully lit by electricity. Golf balls were invented in CLE The Cleveland Metroparks System […]