May 7, 2021

CUA Conference 2021 - UX Meeting the Demands of the Times

Thank you to Human Factors International for the opportunity to present with Tony Tony at the CUA Conference 2021 - UX Meeting the Demands of the Times. During our presentation, Exponentially Increase the Accuracy of your User Research, we showcased our mantra "What just happened? Try imagining what they are doing to create clarifying questions so you can then investigate."  By framing research questions with empathy, a deeper line of questioning can occur. Below are some tips on how to ask questions.

Overall Questions Tips

  1. Balance listening and asking your questions
  2. Always customize your questions
  3. Remember on your goals
  4. Stay curious
  5. Focus on the relationship will allow you to dive deep
  6. Asking questions is better than assumptions

Conference Schedule


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